Malta Tourism Observatory

The Governance and Implementation element of the Malta Tourism Strategy 2021-2030 will be carried out through a dedicated Malta Tourism Observatory. This observatory will be under the direction of the MTA Chief Officer Strategic Development and administered by a Management Board of officials from the Ministry for Tourism and the MTA and shall also have an Advisory Board comprising members from the major industry, academic and administrative sectors.

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Role and Functions

The Malta Tourism Observatory will be empowered to commission studies, undertake KPI measurement and continually consult with the wider set of stakeholders. It will report regularly through the production and publication of ad hoc, quarterly, and annual reports and strive to join the growing network of international tourism observatories.

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It shall also organise an annual National Tourism Conference to bring together all stakeholders to present, discuss and update strategic actions in line with developments during the lifetime of this Strategy.